Client: HONOR
Description: As HONOR is launching its new X-series smartphone called Hulk, it is necessary to differentiate itself from other competitors’ phones, raise high awareness of HONOR and stimulate young people’s interest to buy HONOR products. Based on prior research on the Vietnam market and target audience insights, project proposal and execution are established, including an official website, creative concept, visual materials, media plan and budget, and promotional video. Role: Account Planner Responsibilities: Consumer Journey, Key Message, Objectives
Skills: Analytical, Content Writing, Pitching, Communication, Team-working, Creative Thinking, Research, Organizational, Time Management, Discipline |
FULL honor project proposal![]()
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